What is Ad Blocking? Ad blocking or ad filtering is a software capability for blocking or altering online advertising in a web browser, an application, or a network. Software for ad blocking or ad filtering blocks or alters online advertising in a web browser, an application, or a network. Users can do this using browser […]
Video advertising has become an essential tool for any company looking to grow and expand its reach. In fact, recent research predicts that spending on video advertising will skyrocket to $176.6 billion in 2023 and reach an impressive $229.8 billion by 2027. Programmatic video advertising is a popular method used by many businesses to boost their […]
What is Google Ad Manager? Google Ad Manager is an ad management tool for internet companies. It offers extensive management and support for a variety of ad exchanges and networks, including AdSense, Ad Exchange, third-party networks, and third-party exchanges. If you want to know more about the key features of Ads Manager, click see more […]
To maximize revenue generation on online platforms, it is essential to have a thorough understanding of and effectively implement Google AdSense Auto Ads. The landscape of advertisements is evolving, with ads now equipped with advanced capabilities. AdSense utilizes machine learning to scan various sections of a webpage and strategically place ads only when they are likely […]
An Overview of Rewarded Ads A rewarded ad, also known as an incentivized ad, offers users an opportunity to watch a video, install an app, register for a website, or engage with a playable ad in exchange for a reward voluntarily. This ad type is mostly found in in-app games, many publishers also opt for […]
As a publisher, your ad revenue is crucial for your success. However, unforeseen issues can sometimes harm your earnings. Google’s Confirmed Click Penalty can cause a decrease in CTR and ad impressions. Whether you are already facing the effects of Confirmed Click or want to prevent it, it is important to understand the issue and […]
Are you tired of staring at that Google rejection message? Are you seeking ways to quickly secure AdSense approval for your website? You have come to the right place. Unlock the secrets to getting your Google AdSense approved with our top 5 essential tips. From optimizing your site to ensuring compliance, discover the key strategies […]
Enhancing the user experience plays a crucial role in maximizing advertising revenue for publishers. By ensuring a seamless and captivating user experience, publishers can boost traffic, user engagement, and ad performance. In this article, we will explore the significance of optimizing the user experience in driving advertising revenue and provide practical suggestions to achieve this […]
Google Ad Manager and Google AdSense are two tools designed for monetizing online content. AdSense provides a straightforward method of displaying advertising and generating income for small and medium-sized publishers. Conversely, Ad Manager caters to larger publishers with more intricate advertising requirements by enabling them to oversee several ad networks and negotiate deals on a […]
The ad tech industry offers numerous solutions, including header bidding and A/B testing, to assist publishers in maximizing their ad revenue. Among these solutions is ad refresh, which many publishers find beneficial, although there is some skepticism surrounding its use due to its controversial nature. So, what is ad refresh? In this article, we will […]
