Video Content: The Key to Your Website’s Success – Here’s Why

The way people consume content has drastically evolved. In the early 2010s, written articles were extremely popular. Marketers were dedicated to obtaining top-notch written content for their websites, using it to showcase their products and solutions and convey a narrative. However, the emergence of Instagram and Snapchat gradually transformed the way readers absorb information. Infographics, […]

What are Rewarded Ads?

An Overview of Rewarded Ads A rewarded ad, also known as an incentivized ad, offers users an opportunity to watch a video, install an app, register for a website, or engage with a playable ad in exchange for a reward voluntarily. This ad type is mostly found in in-app games, many publishers also opt for […]